Netflix brings more animation to streaming service
Turner Broadcasting System, Inc., the Warner Bros. Television Group and Netflix, Inc. announced on Monday licensing agreements bringing to United States Netflix members complete previous seasons of animated programming from Cartoon Network, Warner Bros. Animation and Adult Swim.
Beginning on March 30, complete past seasons of such Cartoon Network shows as Adventure Time, Ben 10, Regular Show and Johnny Bravo, as well as Warner Bros. Animation's Green Lantern, will become available on the popular "Just for Kids" section of the world's leading Internet TV subscription service.
At the same time, such Adult Swim shows as Robot Chicken, Aqua Teen Hunger Force and Sony Pictures Television's The Boondocks will be made available.
"We are delighted that Netflix will become the exclusive over-the-top streaming subscription destination for past seasons of favorite Cartoon Network and Adult Swim titles," said Ted Sarandos, chief content Officer of Netflix.
"The industry has evolved so that TV Everywhere and subscription video on-demand services can coexist with the appropriate windowing strategy, while allowing for more content flexibility to meet consumer demand in the changing digital landscape," said Deborah K. Bradley, senior vice-president of program acquisitions for Turner Broadcasting. "We're happy to offer our popular programming to Netflix members, as SVOD services have become another way to grow audiences and can introduce new viewers to our programming."
"We are thrilled to continue our great relationship with Netflix giving their subscribers access to more and more of our programming," said Ken Werner, president of Warner Bros. Domestic Television Distribution. "This represents another evolutionary step in the TV ecosystem working with Netflix, on the SVOD platform, to improve the consumer experience while being respectful of existing business models."
(This post was edited by eminovitz on Jan 14, 2013, 9:34 PM)
